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Storytelling

Leadership Edge: TRXL 193

Leadership Edge: TRXL 193

Applying storytelling as strategic leverage, embracing nonlinear career paths, building trust through communication, and using frameworks like “Discover, Define, Design, Refine” to craft impactful narratives that drive alignment, clarity, and change in AEC firms.
Evan Troxel Jul 5, 2025
193: ‘Making Ideas Impactful’, with Darren Brooker

193: ‘Making Ideas Impactful’, with Darren Brooker

A conversation with Darren Brooker about exploring the power of storytelling and visual communication in architecture, enhancing audience engagement, and transforming ideas into action through empathy and emotional connection.
Evan Troxel, Admin Jun 24, 2025
Leadership Edge: TRXL 176

Leadership Edge: TRXL 176

The origins of Rhino, its rise in AEC, and the impact of Grasshopper on computational design. Plus, how Rhino.Inside redefines interoperability and why McNeel stays committed to perpetual licensing in a subscription-driven industry.
Evan Troxel Feb 22, 2025
176: Campfire Series - ‘The Rhinoceros Story’, with Scott Davidson

176: Campfire Series - ‘The Rhinoceros Story’, with Scott Davidson

A conversation with Scott Davidson.
Evan Troxel, Admin Feb 4, 2025
162: Campfire Series - ‘BLDGBLOG Turns 20’, with Geoff Manaugh

162: Campfire Series - ‘BLDGBLOG Turns 20’, with Geoff Manaugh

A conversation with Geoff Manaugh.
Admin Aug 13, 2024
153: ‘Emotional Archaeology’, with Susan Young

153: ‘Emotional Archaeology’, with Susan Young

A conversation with Susan Young.
Admin Mar 26, 2024
146: ‘The Gordian Knot, Part 2’, with Phil Read

146: ‘The Gordian Knot, Part 2’, with Phil Read

A second conversation with Phil Read.
Admin Jan 30, 2024

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