Must Watch: Chipotle's New Ad

This amazing ad features beautiful visuals by Moonbot Studios coupled with Fiona Apple covering "Pure Imagination" from the 1971 film Willy Wonka and the Chocolate Factory. It's being called "the most beautiful, haunting infomercial you'll ever see" for good reason.

Our family is still waiting for non-GMO corn products to be used in their tortillas, so for now we still just order the salads and burrito bowls. I'm definitely rooting for them to change the world.